Creativity found me early. When I was six, my uncle introduced me to drawing, making and experimenting, and it’s never really stopped. More than 20 years later, I’m still curious about how things work, how people interact with them and how an idea can become something useful, engaging and beautifully considered.
I’ve worked across graphic design, digital, UI/UX and brand, moving between freelance, agency, in-house and consultancy roles, and working with everyone from ambitious start-ups to global organisations. That variety has taught me that good design isn’t simply about making things look good; it’s about understanding people, finding the right idea and making it work.
These days, creativity happens in all sorts of places. I sit with my youngest son teaching him to sketch and paint, and there’s something wonderfully zen about disappearing into a painting session together, especially when creativity gives him a way to focus and express himself. I’m also teaching my eldest son Adobe After Effects, because, like most of Gen Z, apparently becoming a content creator is now a perfectly reasonable career plan and I have a feeling he’s going to smash it! I love that these moments remind me that creativity isn’t really a job or a skill you switch on at 9am; it’s something you pass on, learn from and keep exploring.
That same curiosity has led me headfirst into AI, which is now part of my everyday design workflow. I use Copilot, ChatGPT and Claude Code daily, not as shortcuts but as creative tools that help me explore ideas, prototype faster, solve problems and push what’s possible.
Away from the screen, I’m usually moving, cooking or both. On a good month I’ll clock up around 250,000 steps, which is probably my subconscious way of balancing out the food coming off my ceramic egg BBQ. I take my barbecue rather seriously. Slow-cooked, smoked, ridiculously good food is one of my favourite forms of creativity.
Whether I’m designing an interface, experimenting with AI, teaching my kids to paint or cooking for friends, I’m happiest when I’m making something. And I think that’s ultimately what has kept me doing this for so long: the curiosity to make things, the satisfaction of making them better, and the belief that there’s always another idea worth exploring.
Anish is professional and efficient; he thoroughly understood our branding guidelines and created some fantastic looking leaflets on budget! The designs of the leaflets were sent across to us within 24 hours and we were very impressed with his creative and artistic flair, he really did surpass our expectations. It was a pleasure working with Anish and we look forward to working with him again very soon!
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