Drax · 5 of 8

Elimini (Brand roll out)

Elimini is Drax's carbon removals business. I helped roll out its brand from launch, across social channels, company laptops, events and sales material, so a new name felt established from day one.

01 · Digital rollout

The brand, everywhere it lives

Elimini needed to show up consistently from day one, on social channels and on every company laptop. Choose a channel to see each set of designs in place, cycling through every option.

Cover banners for the Elimini LinkedIn page

01 / 09
02 · Print

Events, sales and community

The same identity carried into print: event pull-up banners, a sales brochure, a Z-fold sales battlecard and a community two-pager.

Four Elimini event pull-up banners standing side by side
Event pull-up banners · 4 designs
Elimini sales brochure, coverElimini sales brochure, spread 1Elimini sales brochure, spread 2Elimini sales brochure, spread 3Elimini sales brochure, spread 4Elimini sales brochure, spread 5Elimini sales brochure, spread 6Elimini sales brochure, back cover

Sales brochure · 16 pages, square format

Elimini sales team battlecard, folded as a Z-card, front and back
Sales team battlecard · Z-fold, front and back
Elimini community two-pager, both pages
Community two-pager

Working on a complex energy project?

I bring five years of experience designing communications for Drax, from energy generation and renewables to corporate communications and digital content.

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